This is a question that really interests me and it’s a topic where there’s a lot of energy, considering the impact of technology, health, and climate on people now and in the future.
The “Systemic Design Framework” was launched by the Design Council in April 2021.
It’s based on an evolution in thinking about design over time:
1.0 Was about visual communication and assets
2.0 Was about human-centred design to create value-add
3.0 Was about organisational and social innovation
4.0 Now design needs to tackle “wicked problems” and complex systems.
What does it take for leaders to do this?:
=> SYSTEM THINKER: The ability to see how things are interconnected and to zoom between the micro and the macro and across silos.
=> STORYTELLER: To use the power of storytelling to create energy at all levels and to maximise involvement.
=> DESIGNER AND MAKER: To use technical and creative skills to make things happen through prototyping, testing and iteration.
=> CONNECTOR AND CONVENER: To create spaces where people from different backgrounds come together to drive action.
At the heart of all this is sense making, empathy, involvement and co-creation.
My clients are thinking about this, along the lines of “How are we building systemic change into our leadership frameworks as we plan for the future of work?”
If you want to learn more about this framework and approach, this is a great summary article: “Ways of designing: A reflection on strategic and systemic design”.
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